HOW TO USE LINK THAT WILL CONVERT YOUR VISITORS TO CUSTOMERS- A WEB DESIGN GUIDELINE
Linking on a website is also a part of web designing as poor linking might reduce the growth chances of any website.
Below are few points that will explain how to use links on websites:
- Links appearance should be different from other words
A link should not blend with other words. It should be given a distinct appearance that will enable people to understand that, this is a link and a click on it will direct one to a different area. Often times, links font are always highlighted in blue or underlined and in some cases carry both, that is, a highlight and an underline. However, if you do not like the font color of the link text and you wish to change it to other colors, or you do not want to underline the link text but only to give it a font color, this can be done at the back end of the website. It is also important that other words should not be underlined if it is not a link in order to avoid customer misguidance. If emphasis needs to be made on a word that is not a link, such word can be made bold or in italics.
4 FREQUENT WEB DESIGN ERROR COMMITTED BY SMALL BUSINESSES
A poor web design will generate a poor result. You know how important web design enhances a website and a good design impels a visitor to eventually become a customer.
Many small scale businesses today are facing tremendous loss and low customer turnout due to poor web design. Rather than giving a highly skilled web designers the contract to design their website, they opt for less skilled designers that end up creating a poor and low-quality web design which eventually pushes customers away and attracts little or no profit margin. For further details you must visit https://www.cymaxmedia.com/services/websites/.
Below are the most frequent web design errors or mistake that small scale business owners commit:
- Poor Call To Actions
This is one out of many web design mistakes made by small businesses. A poor call to actions (CTA) can affect a website overall strength. It is important to put a transparent and easy to understand CTA that relates directly to the website as this serves as a proper and effective guide to potential customers.